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“10 TIPS to make your LIFE easier working LEADS!” 1. Look at your leads like an investment. Plan on
working a lead program for one year to ensure
better results and to allow proper follow-up. 2. Always respond IMMEDIATELY to your leads. Your
prospects answer your ad for emotional reasons
and you must “work” with them while they are
emotional. 3. Remember that you are the MESSENGER, not the
MESSAGE. Use your company’s tools so you are
“duplicatible”. (Websites, videos, audios, etc.) 4. Ask questions to find their HOT buttons.
Listen to what they say. 5. Share “Success” STORIES from your company.
(Builds belief.) 6. Navigate your prospect through the EXPOSURE
process until they decide. (min. 5 exposures)
7. Remember that you are LOOKING for people who
WILL, because anyone CAN. 8. Ask “closing” questions often to help your
prospects make a decision. 9. Turn “NO’s” into fortunes by asking for referrals. 10. Creative persistency with the right
attitude is the key.
My “I will UNTIL” Lead Tracker
Create a page for the week or month with the following headings and note the results for each person you have made a presentation to or followed up. Name: 1st Exposure 2nd Exposure 3rd Exposure RESULT?
Why TRACK Results? So you develop a RATIO, you enforce your COMMITMENT, you put
your TIME in, and you will LIVE your DREAMS. Stay focused on WORKING the numbers as
this is the key to your SUCCESS. You are the messenger, not the message!
Tracker Keys: E –Emailed, AR – AutoResponder, NH -Not Home, TT -Talked To, LM -Left message, S -Signed Up
We recommend at least 3-5 exposures to your prospects to maximize your results.
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